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Article Topic: Business Tips

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TSCM Bug Sweeps: When and When Not to Part II

December 16, 2012  |  by Kevin Murray

In Part II, guest writer Kevin Murray discusses TCSM methods for keeping current business clients espionage-free, the typical case in four steps, and why investigators should bother.

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TSCM Bug Sweeps: When and When Not To Part I

November 26, 2012  |  by Kevin Murray

In Part I of this series, guest writer Kevin Murray discusses Technical Surveillance Countermeasures (TSCM), or bug sweep, an analysis of an area to detect illegal covert electronic surveillance. In addition to listening …

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10 Symptoms of an Unsuccessful Investigations Marketing Strategy

August 25, 2012  |  by PInow Staff

As the marketing world shifts from print advertising to the web, it’s hard to predict what will bring your investigations firm success. Maybe you’re not sure if your social media, newspaper ad, or direct mailing is worth the …

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Information Context is Crucial to Investigation Value

August 12, 2012  |  by Kelly Cory

Kelly Cory of Keystone Investigations discusses why information without context isn't worth much and what private investigators should keep in mind during background investigations. Read on for more on name context, location …

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A Private Investigator's Tips For Breaking Bad News to Clients

July 08, 2012  |  by Scott Fulmer

When private investigators are not able to achieve the kind of results the client expects or the results they have obtained are likely to be upsetting to a client, they may find themselves having to break bad news to them.

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5 Mid-Year Check In Tips for Private Investigators

June 17, 2012  |  by PInow Staff

2012 is flying by and as July 2nd, the exact halfway point in the year, approaches, it’s time to look back at the past six months and consider how your private investigation agency is living up to the business goals you set in January.

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Private Investigator Basics Part 3: Surveillance

May 21, 2012  |  by Tom Shamshak

The final installment of Tom Shamshak's private investigation basics series explores Surveillance. Read on for information on mechanical surveillance vs. human surveillance, overt and covert surveillance, and Tom's Tips for …

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7 Last-Minute Tax Deductions for Private Investigators

March 26, 2012  |  by PInow Staff

April 16th, the last day for filing taxes, is approaching swiftly and many private investigators might be looking for additional deductions before sending their information in. With the economy still in recovery mode no matter …

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SEO Benefits of Listing Your Investigations Business in Multiple Directories

January 15, 2012  |  by Trent Carlyle

This year, local search optimization is important for all companies offering location-based services, including private investigators. Read on for more information on how directory listings can improve your local search ranking.

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Private Investigator Referrals and Reviews

December 06, 2011  |  by PInow Staff

Whether you want powerful testimonials, referrals or social media followers, it’s important to have a word-of-mouth marketing plan. The most powerful aspect of that strategy can be private investigator referrals and reviews.

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